Friday 16 March 2012

Aldo 'Stay Cool' for SS12

A brand that always runs playful and eye-catching advertising campaigns is Canadian-based footwear giant Aldo.
Last summer they had Lily Donaldson playing with beach inflatables and this season sees legendary photographer Terry Richardson back behind the camera and international models Anais Pouliot and Mat Gordon taking centre stage.
Entitled ‘Stay Cool’, the SS12 video is directed by the established Barnaby Roper and viewed in conjunction with the iconic print campaign perfectly captures the spirit of summer.
*Imagery throughout courtesy of Surgery PR
Posted by contact@creative-idle.co.uk at 15:30
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1 comment:

  1. Anonymous19 March 2012 at 17:46

    Thanks for sharing the love! The Team at Swell had a great time working with Director Barnaby Roper and Aldo on the editing and special effects for the video. Can't wait to see their next projects!

    All the best!

    -Elisa
    SWELL
    http://www.youtube.com/swellny

    ReplyDelete

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